Have you ever wondered if what you teach and how you teach it results in career-ready students? Have you ever wondered if your expectations for student learning outcomes match what the real world requires? In the Public Relations Studies program at Columbia College Chicago, we wondered, too. So, we set out to answer our own questions about the most basic skills professionals expect of entry-level candidates.
Quick: How do you motivate someone you don’t often see? Sound like the opening of a bad joke? Not at all. Therein lies the fundamental challenge of managing professionals whose very career choice rests on the simultaneous hunger for freedom and dignity. (more…)