Putting Students in Charge of Finding Real-World Examples Makes for a More Engaging Classroom
As a marketing professor, I often found myself scouring publications, stores, and my cabinets prior to a lecture, to find real-world examples of concepts I was teaching. Although students seemed to appreciate and learn from these examples, it didn’t get them as actively involved in their learning as I’d like.
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Putting Students in Charge of Finding Real-World Examples Makes for a More Engaging Classroom