Institutions of higher education are increasingly using online courses and fully-online programs as tools to increase enrollment. There are many issues surrounding the subject of online education as an enrollment strategy. For instance, attrition rates are higher in online courses and online programs than in the face-to-face environment (Carr, 2000; Moody, 2004). It has been well-established that academic and social integration are key factors influencing retention, yet many institutions do not take a systematic approach to ensuring adequate integration opportunities for online students.
Faculty members, at the front-lines of the retention issue, can help to improve student success rates by providing a sense of community in the online classroom and making meaningful interaction and student engagement a priority. Functional units of student services should work collaboratively with faculty members to expand the breadth of support for online learners, with the conviction that retention is everyone’s issue, and fostering student success is everyone’s responsibility.